We believe Skill & Work Ethic Aren't Taboo.

We're bringing The S.W.E.A.T. Pledge to life.

Say what?

Well, not literally. Each statement of The S.W.E.A.T. Pledge has a story, and each story comes from Mike's personal experience working with entrepreneurs and  hardworking people across the country. Through a series of 12 videos, we're going to breakdown the origin of each statement of The S.W.E.A.T. Pledge and why we believe in the importance of work ethic, personal responsibility, delayed gratification, and a positive attitude.


They’re living the Pledge.

Another mikeroweWORKS Success Story

Surprise, Surprise!

Mike Rowe crashes a video shoot to surprise two recipients who attended the same construction program and are now working together on a project. Carlyn and Victoria were the leaders of their class and are just the kind of people he started the mikeroweWORKS Foundation to help.

Carlyn, the Fix-It Mom

Not long ago, Carlyn was a stay-at-home mom who wanted to learn a few basic construction skills and fix up her house. That desire led to a hobby, and soon, that hobby got out of hand. Next thing you know, Carlyn applied for and received a work ethic scholarship. Today, she’s the proud owner of Proverbs 31 Construction.

Hard Hats & Heels

Victoria Knight traded in her scrubs and nursing school debt for 2 x 4’s and a toolbelt. At 24 years old, she is now her own boss, and she wants to empower more women to work in construction.

Go, Gamez, Go!

If you want proof that hard work, a positive attitude, and a willingness to drive across town at oh-dark-thirty still pays dividends, say hello to Michael Gamez.

Meet John Fitzpatrick.

There were two surprising things about John Fitzpatrick’s Work Ethic Scholarship application: It was written within the prison walls where John was incarcerated, and it was one of the best applications we’d ever received.

Miguel’s Got Skills!

Miguel Gomez embraces the S.W.E.A.T. Pledge, particularly Pledge 12, because he chooses to work his butt off.  As a journeyman plumber, Miguel has mastered a trade that allows him to work anywhere in the world.  Plumbing isn’t just a job—it’s a skill.

Wanna own The S.W.E.A.T. Pledge?

A special thanks to:

"The S.W.E.A.T. Pledge has ruffled some feathers, but
I'm told it's a great conversation starter."

- Mike Rowe